EU-funded product development project

sauna/ing is implementing a product development project supported by the European Union and the Finnish ELY Centre.

The objective of the project is to develop new bio-based beauty and cosmetic products made from Finnish forest ingredients for international markets. The project focuses on product development, production testing, brand development, and market research, supporting the long-term growth and internationalisation of the company.

The total budget of the project is EUR 100,000, of which EUR 50,000 is funded by the European Union through the Finnish ELY Centre.

This support enables sauna/ing to strengthen its product offering, build scalable foundations for international growth, and further develop high-quality sauna-focused beauty and wellness products rooted in authentic Finnish sauna culture.

Co-funded by the European Union.